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Wish is a lifestyle application developed by ContextLogic Inc providing a convenient online shopping service. With this app, users can easily find the latest items and save them on their wishlist. This software will surely make your shopping more fun.
Beginnings of an E-Commerce Platform
Wish started as an e-commerce platform on Facebook in 2015. It sells a wide variety of products, and its bargain-basement prices competed with what Walmart has been offering for years. They also competed against Alibaba and Amazon when it comes to online shopping. With its affordable prices, users made a lot of savings when compared against conventional shopping in malls. Wish earned extra revenue via pay-per-click advertising on Facebook.
After gaining quite several sellers and buyers, ContextLogic Inc. created a standalone app. The Wish app operates by approaching merchants for ordering the item from the users’ wishlist. It also allows users to request for items in large quantities. The e-commerce platform came with shopping services like Wish Express for faster item purchasing, and Wish Outlet for buying overstocked goods. It also came with themed shopping apps such as Geek for electronics, Mama for home items, Cute for beauty items, and Home for decorations.
The e-commerce platform is accessible on computers and mobile devices. Users can find a lot of deals in a few seconds. It creates a system of impulse buying as users get flooded with products. Everything sellable at very low prices is directed to consumers directly from China. There are no middlemen that cause increased prices. However, despite the too good to be true deals, Wish was notorious for counterfeit goods, defective products, late arrival of products, and refund issues. These incidents become more troubling for Wish because major retailers that import Chinese goods enforce quality control and money-back guarantees.
One-Stop Shopping Platform
Wish provides robust lists of products. Each category caters different users, may it be fashion, gadgets, or home decors. But perhaps what entices users more is the hourly deals which give cheaper prices. The app is also easy to use. The hamburger button on the top-left part of the screen opens the main menu where selections like the Home Page, Profile, Order History, Wallet, Notifications, Cart, and Invite Friends can be seen. The main page also allows users to manage their purchases. Selecting a product prompts its Overview page with detailed descriptions. Users can inspect the product specifications and read testaments from others before they add the item on their wishlist. They can also read more information via the Related Products, Description, Product Rating, Store Rating, and Shipping. Users can buy one or more products and secure their orders with the billing and shipping info.
Wish has a lot of items to offer. New items and goods appear in every hour. Anyone can take advantage of the deals for saving money. Users must also be careful with their orders since not all goods are in good condition.
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